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Jane Birkin effect.

di Erica Fossati
il02/05/2023
Jane firkin effect messy bag

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“I thought it was more fun to hang something on it so I hang my watch on it and all my bracelets, when I walk they jingle.” So said Jane Birkin in an interview with CBS. The actress has always enjoyed decorating her bag, with various pendants, scarves, ribbons, key chains, and you name it. 

Photos of her messy bag, Birkin of course, have made a comeback and now it has become a real trend. Crazy, you might think. A bag worth from €10,000 up to €50,000 spruced up like a market bag. Yet you only have to open Tik Tok to come across videos with the description, “Jane Birkifying my vintage bag.” Yes, a specific term has even been created… Jane Birkifying. The effect is to accessorize the bag as much as possible so as to give your bag a unique personality. The watchwords for this trend are definitely creativity and freedom!