Dior and Paris vibes

di Erica Fossati
il23/11/2022

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After a long wait, the historic Dior store at 30 Avenue Montaigne has finally reopened! The architect Peter Marino added boutiques and suites, a restaurant, a cafe and gardens in the new building. Practically a maze! 

But the most interesting news is the Galerie Dior, a museum of 2,000 squared meters. Along the three floors of stairs, you can see a wall in which are exposed all the icons of the brand that have marked the history of fashion, both accessories and clothes. The items are all reproduced in monochrome miniature and placed in order of color, just like a rainbow, in contrast to the white room. It looks like a dream!

The room contains the evolution of the brand over 76 years, from Yves Saint Laurent, Marc Bohan, Gianfranco Ferré, John Galliano, Raf Simons to Maria Grazia Chiuri.

“What can I tell you of my house? How can one speak of the present and what one lives for? My firm is, in fact, the whole of my life.”                                    Dior